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Press
August 11, 2016

Alicia Beachley, boss lady of April5 has been shortlisted for B&T’s Women In Media Awards!

The Women in Media Awards features 15 categories in the advertising and media industry, Alicia…
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BlogPress
April 21, 2016

Smart Company: What is Brand Activation and how do you do it right?

We can't believe it's been a year since April5 was awarded 2 Golds at the…
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Press
April 1, 2016

B&T: 2016 Crystal Balled: Here’s What The Big Brains Think

Don’t get caught up in the fads/buzzwords of the moment, e.g, “Big Data”. Be strategic…
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Press
November 24, 2015

Marketing Magazine: Historic voyage: How Cunard’s cruise ship paid tribute to ‘100 years of ANZAC’

Cunard’s Queen Elizabeth cruise ship partnered with April5 to create a functional and transportable tribute…
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Press
November 24, 2015

Inside FMCG: Science and experience key to successful promotions

Almost 50 per cent of promotions that go to market fail, why can’t we get…
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Press
November 24, 2015

Travel Weekly: Anzac ‘Poppy Wall’ tribute team rewarded

Recently, April5 was awarded 2 Golds at the APMA Star Awards ceremony for its activation…
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Press
November 24, 2015

Alicia Beachley

Alicia Beachley is founder and CEO of April5, a leading independent marketing agency specialising in…
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Press
October 17, 2013

ABN: Running Promotions at Trade Shows can be Risky Business

Did you know that running a business card draw for a prize requires permits? Don't…
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Press
February 4, 2012

micenet: Event Marketing Strategy

Alicia Beachley provides a strategy for creating a complete marketing campaign around an event. View…
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Press
December 14, 2011

Dynamic Business: The business owners pre-holiday checklist

Forget the 12 Days of Christmas, here are the 12 top things business owners should…
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