Education 03/05/2019 What is brand activation? Brand Activation is the art of driving consumer action through brand interaction. The key aim… alicia Love0
Education 23/01/2019 The importance of partnership marketing Partnership Marketing is a discipline that continues to stand the test of time, yet we… alicia Love1
Blog 15/12/2018 Top tips for running a brand activation campaign What is Brand Activation? Brand Activation is the art of driving consumer action through brand… alicia Love0
Blog 17/11/2018 Top tips for running promotions 1. Don’t try and run a promotion without getting the right advice, it can land… alicia Love0
Blog 27/08/2018 What is brand activation Brand Activation is a marketing discipline, and is a relatively new term in the industry.… alicia Love0
Blog 16/02/2018 Social media explained! With so many social media outlets available today there can be some confusion as to… alicia Love0
Press 11/08/2016 Alicia Beachley, boss lady of April5 has been shortlisted for B&T’s Women In Media Awards! The Women in Media Awards features 15 categories in the advertising and media industry, Alicia… alicia Love1
Blog 22/06/2016 Your responsibilities when running competitions and promotions on social media Today Facebook and Instagram have become the most successful social media sites; with 1.55 billion*… alicia Love0
BlogPress 21/04/2016 Smart company: What is brand activation and how do you do it right? We can't believe it's been a year since April5 was awarded 2 Golds at the… alicia Love0
Press 01/04/2016 B&T: 2016 Crystal Balled: here’s what the big brains think Don’t get caught up in the fads/buzzwords of the moment, e.g, “Big Data”. Be strategic… alicia Love0