November 17, 2018
Top tips for running promotions
1. Don’t try and run a promotion without getting the right advice, it can land…
August 27, 2018
What is brand activation
Brand Activation is a marketing discipline, and is a relatively new term in the industry.…
February 16, 2018
Social media explained!
With so many social media outlets available today there can be some confusion as to…
August 11, 2016
Alicia Beachley, boss lady of April5 has been shortlisted for B&T’s Women In Media Awards!
The Women in Media Awards features 15 categories in the advertising and media industry, Alicia…
January 26, 2016
Update: Trade promotions
When running a promotion in Australia, each State and Territory has its own laws that…
December 18, 2015
Your responsibilities as a brand on social media
Today Facebook and Instagram have become the most successful social media sites; with 1.55 billion…
November 24, 2015
Marketing magazine: Historic voyage: How Cunard’s cruise ship paid tribute to ‘100 years of ANZAC’
Cunard’s Queen Elizabeth cruise ship partnered with April5 to create a functional and transportable tribute…
