![](https://april5.com.au/wp-content/uploads/2023/03/156914932_5554563827894840_3475506818691086743_o-1920x1278.jpg)
![](https://april5.com.au/wp-content/uploads/2023/03/A5-Bupa-3.jpg)
![](https://april5.com.au/wp-content/uploads/2023/03/A5-Bupa-3.jpg)
Bupa – Mint*d
Bupa Dental Mint*d
With the launch of the new Mint*d store, we were tasked to help execute an end-to-end activation to help drive customers to the new stores.
Across 5 days, 9 staff members roamed the Shopping Centres, handing out flyers and tokens to drive customers back into the store for a free gelato.
And a little extra help from Prada at Westfield Bondi over the Mardi Gras weekend.
Task
Execute an end-to-end activation to help drive customers to the new stores.